Sanity Solutions is a trusted IT solutions provider delivering comprehensive and customized technology strategies to our clients across various industries. We believe in blending innovation, service, and long-term partnerships to solve real business challenges.
Position Overview
We are seeking a motivated and detail-oriented Marketing Coordinator to join our growing team. This part-time position is ideal for a self-starter with 1–2 years of experience in marketing who is eager to grow their career in a dynamic and fast-paced B2B technology environment. The Marketing Coordinator will play a key role in supporting and executing marketing initiatives, with a strong focus on data analytics, email automation, social media management, and event coordination.
Responsibilities
- Email Marketing & Automation:
- Assist in building and managing email campaigns using Pardot
- Maintain contact database and implement list segmentation strategies
- Monitor performance metrics and recommend optimizations for campaign effectiveness
- Data Analytics & Reporting:
- Analyze marketing campaign performance, web traffic, and engagement data
- Upkeep dashboards and monthly reports to share insights with the marketing team and stakeholders
- Track KPIs and recommend data-driven improvements across channels
- Social Media Management:
- Create, schedule, and manage content on LinkedIn and YouTube
- Monitor trends and engagement metrics to optimize content strategy
- Support paid social media campaigns in coordination with the marketing team
- Event Coordination:
- Assist with the planning and execution of trade shows, customer events, and webinars
- Coordinate logistics such as registration, vendor communication, swag, and follow-up communication
- Track event ROI and assist with lead management
- General Marketing Support:
- Help manage the marketing calendar and ensure timely execution of deliverables
- Collaborate with internal teams and external vendors as needed
- Support website updates, sales collateral development, and brand consistency across platforms
Required skills and qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 1–2 years of marketing experience, preferably in B2B or tech industries
- Strong organizational skills with the ability to manage multiple projects and deadlines
- Familiarity with email platforms like Pardot, HubSpot, or similar tools
- Experience with analytics platforms (e.g., Google Analytics, Salesforce, LinkedIn Analytics)
- Proficient in Microsoft Office
- Excellent written and verbal communication skills
- Self-starter with a proactive attitude and problem-solving mindset
- The employee must occasionally lift and/or move up to 50 lbs.
- Willingness/ability to be in-office 1-2 days a week
Why Sanity?
- Join a supportive team at a growing IT solutions company
- Gain hands-on experience in multiple areas of marketing
- Opportunities for growth and professional development
Submit your resume and cover letter to [email protected] for consideration.